Nearly everyone uses Google in some way or another. The search engine is, by far, the most common way people get answers and find content online. The margins aren’t even close, either. Currently, Google handles about 90% of search queries, while the second and third place goes to Yahoo and Bing, who share just below 5% of the search market share.
Google curates the search results on the fly based on a lot of variables including where you are located, what kind of device you are on, and your online surfing habits. This means Google is collecting a lot of information about how we use the web to give us a better experience. Let’s look at how you can control what Google knows about you to better protect your privacy.